{"id":466,"date":"2025-10-03T23:41:30","date_gmt":"2025-10-03T23:41:30","guid":{"rendered":"https:\/\/thehighwaytosell.com\/?page_id=466"},"modified":"2025-11-12T13:15:16","modified_gmt":"2025-11-12T13:15:16","slug":"reviews","status":"publish","type":"page","link":"https:\/\/thehighwaytosell.com\/?page_id=466","title":{"rendered":"Reviews"},"content":{"rendered":"\t\t
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REVIEWS<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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“I’ve always loved rock and roll, and always loved business. Kyle brilliantly weaves the two together with advice and memorable lessons that you can put into practice the same day! An entertaining, fun, fascinating, and incredibly smart read”<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Emily O'Brien\nCEO, Founder\n\nComeback Snacks\n<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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I am building and scaling my own fractional CFO business. A lot of what we do is centered around helping clients become \u201csale-ready\u201d. I am always looking for new takes and perspectives on building a valuable and scalable business. I read Highway to Sell<\/em> and moved through it quickly. Often, business books rely on real-world examples of companies that are well known and large, but not at all businesses that I could compare to my business or to my clients. The analogies and alignment to AC\/DC were excellent and helped provide a meaningful non-business case for the approaches developed and laid out in the book. It made the material more digestible and meaningful. The summaries and work pages at the end of each chapter were a useful tool, giving the reader an opportunity to slow down, and put the lessons into action. If you want a book that will help you check-in on your business and re-focus your efforts, with an interesting and engaging twist – this is the one.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Robert Cinapri, CPA, MBA\n\nPresident, CFO Collective Inc.<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\u2018I wrote my first book on AC\/DC, The Youngs: The Brothers Who Built AC\/DC,<\/i> as a tribute to the music but also as an attempt to explain the business phenomenon that AC\/DC went on to become. Their logo is so powerful and probably one of the most recognised brands in the world because it embodies something that is highly appealing, intangible and can\u2019t be bought off a shelf: rebellion, living life on your terms, self-belief. Kyle Hosick, a longtime fan of the band, explains why AC\/DC\u2019s fans are so loyal in The Highway to Sell <\/i>and <\/i>how your business can benefit from the way AC\/DC approaches both its music and its business. AC\/DC didn\u2019t become the biggest band in the world by accident. There are valuable lessons to be learned in this book and they can benefit anybody with an idea, a product, and the ambition to work their ass off selling that product while paying no attention to critics and putting the fanbase (the customer) first. This is, of course, what AC\/DC did.\u2019<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\u2013 Jesse Fink, author of The Youngs and Bon: The Last Highway<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

REVIEWS “I’ve always loved rock and roll, and always loved business. Kyle brilliantly weaves the two together with advice and memorable lessons that you can put into practice the same day! An entertaining, fun, fascinating, and incredibly smart read” Emily O’Brien CEO, Founder Comeback Snacks I am building and scaling my own fractional CFO business. […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-466","page","type-page","status-publish","hentry"],"yoast_head":"\nReviews - THE HIGHWAY TO SELL<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thehighwaytosell.com\/?page_id=466\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Reviews - THE HIGHWAY TO SELL\" \/>\n<meta property=\"og:description\" content=\"REVIEWS “I’ve always loved rock and roll, and always loved business. Kyle brilliantly weaves the two together with advice and memorable lessons that you can put into practice the same day! An entertaining, fun, fascinating, and incredibly smart read” Emily O’Brien CEO, Founder Comeback Snacks I am building and scaling my own fractional CFO business. 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Kyle brilliantly weaves the two together with advice and memorable lessons that you can put into practice the same day! An entertaining, fun, fascinating, and incredibly smart read” Emily O’Brien CEO, Founder Comeback Snacks I am building and scaling my own fractional CFO business. 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